We Replace Discount Dependency With Systems That Drive Full-Price Growth
Stop training customers to wait for a sale. We help 7–8 figure brands recover lost margin and stabilize revenue with full-price buying behavior.
Stop training customers to wait for a sale. We help 7–8 figure brands recover lost margin and stabilize revenue with full-price buying behavior.
We Replace Discount Dependency With Systems That Drive Full-Price Growth
Rebuild Full-Price Buying Behavior
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Why Discount-Driven Email Fails at Scale
Why Discount-Driven Email Fails at Scale
Conditioned Buying Behavior
When customers get 20% off every other week, they learn to wait. Your list stops buying from regular campaigns. Every send becomes a countdown to the next sale.This forces brands to keep launching new promotions just to generate revenue, locking them into a cycle that reduces margin and eliminates full-price sales.
Peaks Without Stability
Promotions create impressive revenue peaks, but the valleys between them make revenue unpredictable.When sales drop hard between promos, it disrupts forecasting, strains cash flow, and forces brands to run another sale just to stay above water.
No Infrastructure for Margin Growth
Campaigns are only sent during promotions, and there is no consistent send cadence, strategic testing, or margin-focused content. Automated flows are too basic to influence buying behavior between sales, which means there is no increase in AOV or LTV. Email stays reactive, chasing short-term spikes instead of building dependable full-price growth.
Conditioned Buying Behavior
When customers get 20% off every other week, they learn to wait. Your list stops buying from regular campaigns. Every send becomes a countdown to the next sale.This forces brands to keep launching new promotions just to generate revenue, locking them into a cycle that reduces margin and eliminates full-price sales.
Peaks Without Stability
Promotions create impressive revenue peaks, but the valleys between them make revenue unpredictable.When sales drop hard between promos, it disrupts forecasting, strains cash flow, and forces brands to run another sale just to stay above water.
No Infrastructure for Margin Growth
Campaigns are only sent during promotions, and there is no consistent send cadence, strategic testing, or margin-focused content. Automated flows are too basic to influence buying behavior between sales, which means there is no increase in AOV or LTV. Email stays reactive, chasing short-term spikes instead of building dependable full-price growth.
Conditioned Buying Behavior
When customers get 20% off every other week, they learn to wait. Your list stops buying from regular campaigns. Every send becomes a countdown to the next sale.This forces brands to keep launching new promotions just to generate revenue, locking them into a cycle that reduces margin and eliminates full-price sales.
Peaks Without Stability
Promotions create impressive revenue peaks, but the valleys between them make revenue unpredictable.When sales drop hard between promos, it disrupts forecasting, strains cash flow, and forces brands to run another sale just to stay above water.
No Infrastructure for Margin Growth
Campaigns are only sent during promotions, and there is no consistent send cadence, strategic testing, or margin-focused content. Automated flows are too basic to influence buying behavior between sales, which means there is no increase in AOV or LTV. Email stays reactive, chasing short-term spikes instead of building dependable full-price growth.
The Margin Recovery Protocol
The Margin Recovery Protocol
Built to stabilize revenue, grow AOV, and create buying habits that no longer depend on discounts.
Built to stabilize revenue, grow AOV, and create buying habits that no longer depend on discounts.
Building Healthy Buying Habit
A unified system of campaigns, flows, and messaging that gets customers purchasing at full price instead of waiting for sales.
Building Healthy Buying Habit
A unified system of campaigns, flows, and messaging that gets customers purchasing at full price instead of waiting for sales.
Building Healthy Buying Habit
A unified system of campaigns, flows, and messaging that gets customers purchasing at full price instead of waiting for sales.
Focused on What Matters Most
We identify your North Star KPI, then shape every send, test, and optimization to achieve the outcome that drives long-term growth.
Focused on What Matters Most
We identify your North Star KPI, then shape every send, test, and optimization to achieve the outcome that drives long-term growth.
Focused on What Matters Most
We identify your North Star KPI, then shape every send, test, and optimization to achieve the outcome that drives long-term growth.
Built to Last, Designed to Scale
Long-term infrastructure with pre-planned testing and structured reporting that runs without constant fixes.
Built to Last, Designed to Scale
Long-term infrastructure with pre-planned testing and structured reporting that runs without constant fixes.
Built to Last, Designed to Scale
Long-term infrastructure with pre-planned testing and structured reporting that runs without constant fixes.
"Working with Alex Jones at Sales Surge Email Marketing has been a game-changer for UnderX. His expertise in utilizing Klaviyo has significantly boosted our brand's awareness and engagement. Alex's strategic approach to email marketing has helped us connect with our customers in a more personalized and effective way, resulting in increased conversions and customer loyalty. His dedication and deep understanding of our business needs truly set him apart. If you're looking to elevate your email marketing strategy, I highly recommend Alex and his team at Sales Surge Email Marketing!"
"Working with Alex Jones at Sales Surge Email Marketing has been a game-changer for UnderX. His expertise in utilizing Klaviyo has significantly boosted our brand's awareness and engagement. Alex's strategic approach to email marketing has helped us connect with our customers in a more personalized and effective way, resulting in increased conversions and customer loyalty. His dedication and deep understanding of our business needs truly set him apart. If you're looking to elevate your email marketing strategy, I highly recommend Alex and his team at Sales Surge Email Marketing!"
"Working with Alex Jones at Sales Surge Email Marketing has been a game-changer for UnderX. His expertise in utilizing Klaviyo has significantly boosted our brand's awareness and engagement. Alex's strategic approach to email marketing has helped us connect with our customers in a more personalized and effective way, resulting in increased conversions and customer loyalty. His dedication and deep understanding of our business needs truly set him apart. If you're looking to elevate your email marketing strategy, I highly recommend Alex and his team at Sales Surge Email Marketing!"
— Wayne Springate, CEO of UnderX
Rebuild Full-Price Buying Behavior
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We’ve been working with Alex for about 6 months now and he has totally transformed our emails! Not only does our own Team now really enjoy receiving the emails (lol), our customer open rate has increased from 37% to 53.1%. Our email pop-up sign up has gone from 2.9% to an average of 10% conversion rate. Our email flows which were previously ranked as poor by Klaviyo are now dramatically improved. Alex is creative, committed to making a difference and really cares. Plus he’s a really nice guy – a bonus!
We’ve been working with Alex for about 6 months now and he has totally transformed our emails! Not only does our own Team now really enjoy receiving the emails (lol), our customer open rate has increased from 37% to 53.1%. Our email pop-up sign up has gone from 2.9% to an average of 10% conversion rate. Our email flows which were previously ranked as poor by Klaviyo are now dramatically improved. Alex is creative, committed to making a difference and really cares. Plus he’s a really nice guy – a bonus!
We’ve been working with Alex for about 6 months now and he has totally transformed our emails! Not only does our own Team now really enjoy receiving the emails (lol), our customer open rate has increased from 37% to 53.1%. Our email pop-up sign up has gone from 2.9% to an average of 10% conversion rate. Our email flows which were previously ranked as poor by Klaviyo are now dramatically improved. Alex is creative, committed to making a difference and really cares. Plus he’s a really nice guy – a bonus!
— Rochel Roland, Founder of Joyful Bath Co.
Rebuild Full-Price Buying Behavior
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Ready to get the most out of your email list?
Ready to get the most out of your email list?
Let's talk and see if we are a good fit to work together!
Let's talk and see if we are a good fit to work together!